- Product Promotion
- Map Update
Mio Technology Showcases Innovative Line of PND and New Technology at CES1/7/2008
~ Company showcases new partnerships, new look, new technologies ~
LAS VEGAS – Jan. 7, 2008 – Attendees looking for the most innovative GPS devices at CES 2008 will plot a course to the Mio Technology booth (LVCC South Hall 4, Booth 35344). The company, a leading worldwide supplier of personal GPS products, is highlighting its full product portfolio and will give visitors an early glimpse at breakthrough GPS technologies. The Mio booth will be the point of interest at the world’s largest consumer technology tradeshow.
Under the theme “Explore More,” Mio Technology is presenting an array of new devices including its latest car and PDA navigation systems, concept products and GPS PDA phones for the worldwide market, along with new technology spun from the company’s partnerships with Tele Atlas and SiRF Technology. Mio Technology will also demonstrate its new family of “Move” devices, as well as its new MioMore Online connected service. Additionally, Mio Technology has finalized its merger with Navman, bringing that company’s navigation software and content expertise under the same roof as Mio Technology’s innovative hardware. Attendees familiar with Mio Technology’s brand may notice another change at the show – the company will be presenting its refreshed corporate identity for the first time, designed to reflect the company’s expanding product and service portfolio.
“CES gives us an opportunity to showcase our full range of unique GPS devices available in stores now, but also gives visitors a look into the future of the market and what they may see on shelves in the coming months,” said Samuel Wang, president, Mio Technology Corporation. “We’ve shown consumers and the competition that we are here to stay and now we’re taking our brand to the next level by showcasing new products, new partnerships and a new look for the company.”
New Concept Products For the Car or Pocket
Mio Technology is showcasing two new concept products – a connected portable navigation system and a dual-sided navigation phone. The company’s connected portable navigation system concept is a slim and sleek device that features a flat-panel design, which is easy to use with a touch of a finger. Equipped with an SIM card slot, the connected portable navigation system can make phone calls directly –without Bluetooth® pairing – and can also conduct local searches for the latest point-of-interest information and other real-time data like gas prices and movie times.
Also on display is Mio Technology’s dual-sided navigation phone concept. It offers two devices in one package, an elegant feature phone and a fully-functioning personal navigation system that builds on the company’s hallmark navigation expertise and technology. While the products are not yet available in the North American market, they provide a look into the future of personal navigation and wireless communication.
New MioMore Online Connected Service
In addition to the products, the company is also showcasing a technology demonstration of its new MioMore Online connected service. MioMore Online is a value-added service that gives users access to real-time information via GPRS. With MioMore Online, users can conduct local searches on their device via the Internet. Additionally, it can receive dynamic data, such as traffic and weather information. Mio Technology will be working closely with local content providers to offer the most relevant and useful information to consumers.
New Technologies: SiRF InstantFix II™ and Tele Atlas™ 3D Maps
Mio Technology is also providing a glimpse at two new innovations in conjunction with booth partners Tele Atlas and SiRF Technology. SiRFInstantFix II™ positioning technology enables users to enjoy a faster time-to-first-GPS-fix. The company is now delivering devices that feature this technology to customers in Asia and Europe with plans to offer it in a number of North American products in 2008. The newest 3-D European map content from Tele Atlas sports life-like 3-D representations of major landmarks so users can navigate European cities with an unparalleled sense of realism. Mio Technology continues to gauge consumer interest in 3-D map content, including landmarks and city maps, in all regions and will respond accordingly.
About Mio Technology Corporation
Mio Technology develops and markets products that enable users to take advantage of the latest developments in mobile services. The company was established in May 2002 and now has operations in Taiwan, mainland China, Europe, North America, Australia, Japan and South Korea. Mio Technology has more than 1,200 employees worldwide and sells and markets its products in over 47 countries and territories. The company offers a wide array of mobile navigation products, which today includes car navigation systems, handheld navigation systems, GPS PDA phones and GPS PDAs, all designed to enable people to explore and discover the world around them. Mio Technology is among the world’s top three vendors of mobile devices with integrated GPS. The company is online at www.mio.com.
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